What’s in a generic can of beans?

Corinne Kocher
5 min readJul 27, 2020
Generic cereal and generic cookies
Image by Bailey Garrot

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I always buy the store-brand, “generic” canned beans. There wasn’t a sharp conviction behind it, I just thought I was being a smug “best-informed shopper”.

To be honest, most of the decision hinges on cost. Cost-saving guides preach buying store brands, because, as the argument goes, what’s the difference? There’s always the whispers: “it’s the same thing, in a different…

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Corinne Kocher

Explorations of the food supply chain. Former line cook, current comms person, forever advocate of adequately salting your food. Images by Bailey Garrot.